Hotel Lobby Tech Theatres
In a clear reflection of consumer preferences, research company Software Advice found in a 2015 survey that travelers are 63 percent more likely to choose a hotel with a tech-enabled lobby. They want information at their fingertips. That means lobby touchscreens that provide news, weather, flight updates and local recommendations.
Even beyond that, imagine stepping into a hotel with walls festooned with digital artwork which respond to your movements, so you become a living “search engine” for local cuisines, live music, theater, shopping and other local activities to be found around the area.
This is all part of the latest in digitally immersive environments, the Internet of Things, adaptive interfaces and the neuroscience of customer engagement in a digital world.